MEETS MOUNTAIN SKY
Unbridle from the hustle of everyday life, and enter a soulful mountain sanctuary where refined luxury meets Smoky Mountain spirit.
Delivering Refined Southern Hospitality
Five Star Comfort
We boast a 10-year track record of engineering perfect legendary sleep!
Featuring top-rated award-winning king beds, each with private en suite bath, for guaranteed unmatched rest.
Personal Concierge
Launching January 2027, intimate suites for a discerning few, and onsite Host providing hyper-personalized service. We'll handle the planning and logistics. Experience the Smokies effortlessly, without stress or crowds.
Effortless Elevation
After outdoor adventures, return to recharge, while soaking up the views over the Great Smoky Mountains National Park. A peaceful, exclusive sanctuary for immediate rest and recovery.
Sign up to get details on pricing, timeline, and VIP membership discounts!
VIP
Be part of our story from the beginning and enjoy exclusive lifetime perks.
Become a VIP MemberEarly Access
VIP get exclusive pre-sale access to book each calendar release.
Exclusive VIP Discounts
VIP Founders receive a Grand Opening discount at 40% off
Lifetime VIP
Perks
Ongoing perks and VIP-only special offers
The on-site concierge hosted experience with enhanced amenities.
VIPs get first access to book at launch time and at 40% off our standard rate. Stay tuned for more!
With obsessive attention to detail, each heirloom-quality finish tells a story, from the solid cedar ceilings down to the reclaimed barnwood floors.
An authentic luxury experience unmatched by standard hotels & cabin rentals.
Birthday
Anniversary
Engagement
Honeymoon
Retirement
Book Direct Here for Best Rates
Soft Opening
Book the House
During the Fall 2026 season, bookings are available for private exclusive access to the property and it's (4) King En Suites.
A "Stampede the House" reservation. VIPs get 40% off, and keep your spot on the list to receive a second 40% discount once the Inn officially launches Jan 2027.
4 Premium
King Suites
up to 8 guests
Each Suite a Private En Suite Bath
Adventure, relaxation, and unforgettable experiences are just minutes away
OBER MOUNTAIN
3.8 MILES AWAY
MAIN ENTRACE
1.8 MILES AWAY
GUIDED ADVENTURES
ENDLESS OUTDOOR MEMORIES
SUGARDLANDS RIDING STABLES
2.9 MILES AWAY
King Bed Legendary Sleep
Chef
Services
Spa
Bathroom
Local
Artisan Treats
Personal
Concierge
Fire Pit
With Views
Furnished Outdoor Patios
Hot Tub
Wi-Fi
Parking
Included
Little Gift Shop / Locally Made Snack Bar
Adventures Planned for you
Mt. Leconte
Direct Views
Firefly Cowboy Founder is Ashley Rose, a proven expert developing luxury stays.
Ashley and her husband, Michael, developed the Caroline House Nashville Historic Inn, #1 rated and boasting 750+ 5-star reviews. Offering authentic southern hospitality that cannot be found in a hotel or vacation rental.
Reviews for the Nashville, TN
sister property
Ashley and Michael created a superb B&B with such a nice welcome and the most relaxed atmosphere with lots of nice little touches and extras to make you feel treated as a special guest. It is beautifully decorated with interesting things — very luxurious but with a home-like feel. The beds are the comfiest ever and everything is spotless clean.
Coralie, UK
Solo Traveler
MARCH 2026
We absolutely loved our stay… such a peaceful escape - the perfect place to slow down. Our room was cozy, spotless, and so comfortable. Ashley and Michael have really created something special here — it's luxurious but still so relaxed and welcoming.
Jill F from New Mexico
Couples Getaway
OCTOBER 2025
The Inn is a gem and it was absolutely perfect for our visit. The best host from before arrival until our departure. We were greeted with a welcome beverage and a wealth of information and our host was always available for any questions. Warm atmosphere, super clean, we will be back!
Bobby from Ohio
Romantic Getaway
SEPTEMBER 2025
We found this lovely home that was impeccably clean, charming, and committed to supporting local business. The porch with comfy chairs was a magical place to drink coffee on a rainy morning.
Cynthia from California
Birthday Trip
SEPTEMBER 2025
We will yodel at ya' when the dates drop!
A secluded retreat where mountain adventure meets quiet luxury, designed for couples seeking rest, reconnection, and unforgettable Smoky Mountain moments.
Just 1 hour from
McGhee Tyson Airport (TYS)
3 to 4.5 hours from
7 surrounding states
Tucked in the heart of
the Smoky Mountains
Giddyup and get on the list!
Give the Gift of an
Treat your loved ones to the charm, comfort, and adventure of Firefly Cowboy. Our e-gift certificates are perfect for any occassion and can be used toward any stay.
A Tribute to the Life of Ranger Alex M. Rose
Your vacation gives back!
The net proceeds from Firefly Cowboy Inn directly support
the Firefly Cowboy 501(c)(3) mission:
to empower the next generation of young professionals aspiring to a career in natural resources—stewarding our national parks and other natural resources for years to come.
HONORING HIS LEGACY
Celebrating a life dedicated to service,
a passion for the outdoors & a commitment to empower the next generation.
FUELING THE FUTURE
Supporting education, mentorship and housing for tomorrow's park rangers.
PROTECTING OUR NATIONAL PARKS
Stewarding the beauty and wonder of our natural resources for the generations to come.
2140 Luzerne Dr · Gatlinburg,
TN 37738-3719 · USA
Questions before booking?
Text us at 615-879-9551
General inquiries, or media
howdy@fireflycowboy.com
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